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News Release

Bristol

Jones Lang LaSalle named as 2012 Bristol International Balloon Fiesta Sponsor


Jones Lang LaSalle has become the title sponsor of this year’s Bristol Balloon Fiesta, the largest family event in the West.
 
The global property consultants, with an office in Bristol, were one of four businesses selected to become major sponsors of the event by the Lord Mayor of Bristol at a gala dinner last night. All 35 members of the Fiesta’s 100 Club were eligible to become a key sponsor of the event.
 
Jones Lang LaSalle will be the title sponsor for the entire 2012 event, a package worth over £120,000.  The Fiesta is now the Jones Lang LaSalle Bristol International Balloon Fiesta and a hot air balloon will carry the company’s brand at the event, which attracts half a million people over the four days.
 
Bath Ales will sponsor the Thursday Night Glow and Kellaway Building Supplies will present the Saturday Night Glow, while the patron of the brand new Sunday Blades display will be Goodridge.
 
For an investment of £2,000 all 100 Club members receive a valuable package of benefits, including corporate hospitality, balloon flight vouchers, presence on the website, which has three million hits a year, a banner displayed in the main arena and VIP tickets to the event, plus the chance to become a major sponsor.
 
Jeremy Richards, head of the Bristol office, Jones Lang LaSalle, commented: “We’re delighted to be named the title sponsor of this year’s Fiesta. We’ve been part of the 100 Club for several years now as Jones Lang LaSalle and previously as King Sturge. Like the Fiesta, we have a strong presence in Bristol and an international profile - the synergy is great.
 
"We have a rebranded hot air balloon and we’re really looking forward to maximising this opportunity and showcasing the Jones Lang LaSalle name at Bristol’s most iconic event and to its international audience."

Chris Hathaway, chairman of this year’s organising committee said: “We are really pleased with the support we’ve received from businesses and grateful for their contribution. We look forward to working with our main sponsors and all of this year’s members to deliver another spectacular ballooning event for the hundreds of thousands of people that visit the Fiesta each year.”
 
This year’s Jones Lang LaSalle Bristol International Balloon Fiesta will take place from the 9th-12th August 2012.
 
Notes to Editors:  
For more information, please contact the Balloon Fiesta press team at Spirit Public Relations. Email balloonfiesta@spiritpublicrelations.co.uk or call 0117 944 1415