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News Release


Balloon ‘Tether Roadshow’ tours the South West

Local people get chance to win a balloon flight

Exeter 27 July 2012 - People in Exeter are being urged to keep an eye out for pop-up hot air balloons which will appear in the city as part of a regional tour in the build up to this year’s Jones Lang LaSalle Bristol International Balloon Fiesta.
The Jones Lang LaSalle hot air balloon will tether during the morning rush hour in Exeter, Bath and Bristol from Monday 30 July offering passers’ by the chance to win a balloon flight for two.
The actual locations of the balloons are a closely guarded secret but anyone who spots them will have a chance to enter a competition to win a balloon flight for two in the 12 months following the event, which takes place from Thursday 9 August to Sunday 12 August. The balloons will tether from 7am to 9am so will be visible on commuter routes as people travel to work in the morning.
The balloon will first appear in Exeter on Monday 30 July, and will be joined by other hot air balloons as it continues to ‘pop-up’ along key commuter routes in and around Bristol until Friday 3 August.
Local people can enter the competition by taking a photo of the Jones Lang LaSalle balloon and uploading it onto Twitter, mentioning the property company’s Twitter handle @JLLUK.
Chris Hathaway, chairman of the 2012 organising committee, said: “The Fiesta attracts visits from right across the South West so this year we’re taking balloons out to the region in the lead up to the event. Morning balloon flights are often missed by commuters as they happen so early but the Tether Roadshow will be able to capture the attention of the public on their way to work.”
Jeremy Richards, head of Bristol office at Jones Lang LaSalle added: “The title sponsorship of this year’s Bristol Balloon Fiesta provides an ideal opportunity to get our name even more well-known in the South West. By taking the Tether Roadshow out to cities where we have our regional offices, we are giving local people a chance to experience the magic of a hot air balloon ride.”
Jones Lang LaSalle is the title sponsor of the 2012 Bristol International Balloon Fiesta.
The Bristol International Balloon Fiesta is one of the UK's top tourism events, bringing over half a million visitors to Bristol every year. This year the Fiesta will run from Thursday 9 to Sunday 12 August.