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News Release

London

JLL comments on latest Superdry results


Commenting on Superdry's full year results, James Dolphin, head of Pan-EMEA Retail Agency at JLL, said: "The impressive first half total sales growth from Superdry was driven by the retailer's successful international expansion across Germany, Italy and Spain and into the US , demonstrating the resilience of retail in key global cities across the world. The retailer also has a strong pipeline of store openings planned ahead to the end of 2017, which chimes in with the general  level of demand we are seeing for the right physical space in the right location. International retailers are increasingly focussing on measured and balanced growth across global, mature and growth markets, as identified in our recent Destination Retail report.​

"Superdry has also been bold when it  comes to technological innovation through multi-channel development. Both retailers and retail spaces now have to contend not only with a growing urbanising population, but one that is increasingly knowledgeable and demanding. These shoppers will generate more information and more data than ever before, which, provided it can be captured, could form the next competitive differentiator.

 "Despite the uncertainty in the lead up to the UK's EU referendum vote in June, Superdry's results show that consumers haven't on the whole been deterred from making purchases. While big ticket discretionary spending, including overseas holidays, cars, home improvements and other higher value retail purchases are more susceptible to a slowdown in consumer spending post Brexit; mainstream retail and leisure is likely to remain more resilient."