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News Release

London

JLL UK Retail comments on Morrisons CEO appointment


Commenting on the appointment of David Potts as Morrisons chief executive,  Tim Vallance, JLL’s Head of Retail & Leisure, said:  “Morrisons are following in Tesco’s footsteps with a new CEO and the announcement of the closure of loss making stores. Latest grocery market share figures show sector growth and this, combined with increased retail sales and a return of customer confidence, means that we will start to see the supermarket war battleground shifting. There will be a move away from the race to the bottom in terms of price cutting and a shift towards technology, convenience and brand. The challenge for David Potts is to expand the store’s loyal Northern consumer base south and to ensure that it can compete in convenience offering and online innovation.”